Soft Sides
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Mario Paganini, SVP of Marketing at Overjet: Create the Game You Want to Play
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Mario Paganini, SVP of Marketing at Overjet: Create the Game You Want to Play

Guest: Mario Paganini, SVP of Marketing at Overjet

Laura is joined by Mario Paganini, Senior Vice President of Marketing at Overjet. Mario is known for his unique approach to building B2B brands and his commitment to creating hyper-relevant stories and differentiated campaigns that capture the audience's attention, even in very competitive industries like logistics and dental AI.

In this episode, Laura and Mario delve into key aspects of career growth, discussing good and bad managers, the role of luck in success, and how to find meaning and excitement in your role. Mario also shares the one piece of advice that changed how he behaves in meetings and manages his team.

They discuss:

  • The role of luck and preparation

  • Risk-taking, marketing, and storytelling

  • How to evaluate a company’s market position and its potential

  • How to find a role that suits you

  • Transitioning from individual contributor to a manager role

  • How to build trust and influence your team

Connect with Mario Paganini:

Connect with Laura Colagrande:

Mario also gives a shout out to ⁠Udi Ledergor⁠, ⁠Michelle McNamara⁠, Joe Spisak.

Timestamps

(00:00) -- Intro
(03:16) -- The Role of Luck
(04:11) -- Opportunity and Mentorship
(07:19) -- Learning from the Managers You Didn't Like
(08:13) -- Building Influence through Trust and Action
(11:14) -- Creating the Game You Want to Play
(11:56) -- Taking Bigger Risks
(12:49) -- Differentiating in a Competitive Market
(17:42) -- The Importance of Execution and Content
(22:43) -- Choosing the Right Industry and Surrounding Yourself with the Right People
(29:30) -- Finding Job Satisfaction
(40:57) -- Closing and Influence Shout Out

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